Diamond Ring Designed by Jony Ive & Marc Newson Created by Diamond Foundry Raises $461,250 for (RED) at Sotheby's Auction

Sir Jony Ive, Apple’s Chief Design Officer, and renowned industrial designer Marc Newson - having curated the (RED)'s Design and Innovation auction 2013 - designed a unique diamond ring, made exclusively for (RED) by Diamond Foundry® which was auctioned by Sotheby’s in Miami on December 5th as part of the third (RED) auction.

The (RED) Diamond Ring was sold at the (RED) Auction for $256,250. The Bill and Melinda Gates Foundation matched 90% of the bid for a total of $461,250 donated toward the fight against AIDS.

Consistent with their mutual obsession with transforming raw material into objects of value, Ive & Newson’s design is singular, clear and uncompromised by the traditional metal settings and bands that have previously been required to create ‘diamond rings’. Theirs will be created by removing material rather than adding - an ambition made possible by the extraordinary scale of the stone which will enable the ring to be completely made of diamond.

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